In this episode, Joe and Robert talk about Facebook’s launch of “Paper” and the evolution of Facebook’s graph search into something that will rival Google. Chipotle announces a comedy series on Hulu and Outbrain releases a report that states what rele…
Joe Pulizzi & Robert Rose
PNR 11: The End of Guest Blogging | No Dates on Blog Posts | Minecraft Education
In this episode, Joe and Robert talk about Google’s Matt Cutts and the proclamation that guest blogging is dead. The boys also discuss SEO and social signals, the future of Twitter, more money for NewsCred, and an advertorial mishap. Robert raves abou…
PNR 10: Confusion over Content Strategy | The Truth about Forbes | Nike Content
In this episode, Joe and Robert talk about more funding for Contently, the truth about Forbes’ valuation, why TV is not dying and why CMOs are so bad at customer experience. In addition, Robert reviews content from the dead and Joe rants about the con…
PNR 9: Will Native Become the Norm? | A Trillion Devices | GI Joe & Content Marketing
In this episode, Joe and Robert talk about the future of content marketing when a trillion devices start talking to each other. Joe explores more on native advertising and the insane growth projections for 2014. Robert covers how marketers are overco…
PNR 8: The End of Content Marketing | Kevin Spacey, Netflix and JELL-O
In this episode, Joe and Robert talk about a “content marketing is dead” post, as well as a big announcement about Kevin Spacey and the Netflix big data model. Robert raves about three amazing new commercials and Joe shares the This Old Marketing exam…
PNR 7: The End of Advertising | Content Marketing and Ron Burgundy
In this episode, Joe Pulizzi (@JoePulizzi) and Robert Rose (@Robert_Rose) talk about what life would be like without advertising, and go in-depth into what Anchorman 2 did differently with content that no other movie ever did before (and what your busi…
PNR 6: The Content Marketing Predictions Show
Ta Da – The annual content marketing predictions show is here! In this special episode, Joe and Robert discuss what actually “will” happen with content marketing in the year 2014. Topics include which surprising company will start purchasing media co…
PNR 5: Brands Competing with Publishers | Content Advertising Agencies | Red Bull Media House
Joe and Robert discuss new research on digital content promotion, comments from Newscorp about their biggest competition – their advertisers, and the evolution of the content advertising agency. TOM example of the week: Red Bull Media House.
PNR 4: Marketing Jobs Slashed | Content Marketing and VCs | Google Ads Social Ads
Joe and Robert discuss the Unilever announcement of their mass layoff of marketing jobs and what it means for marketers in general. Also covered in this podcast: content marketing goes full steam ahead with VC companies; Facebook pushes its ads; Googl…
PNR 3: Content Marketing Research | Time and Native Advertising | Coke Does It Again
Joe and Robert discuss the latest content marketing spending research as well as review what Time magazine feels is its latest savior – native advertising. Also, Coca-Cola releases another idea for content marketers to chew on…a blogger network. TO…
PNR 2: Native Advertising Spending | Content Marketing as Journalism | WLS Radio
Joe and Robert review the latest native advertising spending research, talk about the many names for content marketing, why traditional media is in trouble, and a bit about Dreamforce 2014. TOM example of the week: WLS Radio from Sears.
PNR 1: Forbes Sale | YouTube Comments | LinkedIn Showcase Pages | Minecraft | John Deere’s Magazine
In this episode, Joe and Robert banter about who should buy Forbes magazine, and the Forbes content business model. They also cover Google+ comment integration into YouTube and LinkedIn launching their showcase pages. Rants about Content ROI and Minec…
