Customer acquisition is a huge pain point for many business owners. Even more difficult is developing a consistent way of bringing in new business. Your goal should be to put together a system that acquires customers almost on autopilot. That’s easier said than done, though. This guide should help get you started. What Is Customer […]
Neil Patel
How to Adapt Your SEO to Google’s Core Web Vitals and Core Update [FREE WEBINAR TODAY]
Confused about Google’s core web vitals update? Not sure what it means for your SEO? Join my free live webinar on June 29th at 8 a.m. PST to learn more. I’ll cover what core web vitals are, why they matter, and what changes you need to make to your website. Sign up for the core […]
Personal Branding: How to Go from Zero to Hero in No Time
Personal branding is the best way to reach more audiences and create a global persona. Your customers want to feel connected to you, and that connection helps build trust. Do you remember when only celebrities and major companies had personal brands? Actors, musicians, Fortune 100 businesses, and athletes got all the attention and dominated the […]
How to Score a Perfect 100% on Google PageSpeed Insights
When it comes to building a conversion rate and search engine optimized website, speed is crucial. If you don’t have a fast website, people will bounce faster than you can say “conversions.” However, speeding up your website is no easy task. Your problem could be anything from code that’s written poorly to images or large […]
Decentralized Versus Centralized Apps: Differences, How to, & Resources
If you want to build an app for your business, you face a dilemma. Should you opt for a traditional centralized app, or turn to a decentralized platform? More importantly, what is the difference between the two and why does it mean for your business? There’s no straightforward answer to this question; it really depends […]
12 Essential Open Graph Meta Tags for Facebook and Twitter
Every marketer knows the phrase ‘content is king’, but that content is nothing without readers and followers. These days, there’s one sure-fire way to get your content out to a broader audience and share your awesome new blog post: social media. With a ready audience of millions, sites like Facebook and Twitter are some of […]
How to Utilize Chatbots in Tandem With a PPC Campaign
Have you thought about incorporating the AI magic of chatbots with the wide net of a PPC ad campaign? Combining these two strategies can add a boost to your next digital marketing campaign. To ensure a successful PPC campaign, you have to start with the end in mind. Where do you want people to go […]
How to Get More Twitter Followers Fast (7 Easy Steps)
What if I told you that you could get 10,000 Twitter followers without having to follow others or spend a bunch of money on ads? What if I also told you that it would be pretty easy to do? Well, I’ve got seven simple, straightforward, and super effective Twitter tips to help you do just […]
Why Clickbait Works (And Why You Should Do More of It)
Clickbait has gotten a bad rap in recent years. In the age of misinformation, people are hesitant to make sensationalist claims—and rightfully so. When done right, though, clickbait is one of the most effective ways to get people’s attention and drive traffic towards your content. What’s important is once you get them to your site, […]
Longtail Keywords: How-To, Strategies, Tips
How do your website visitors find you? If they’re clicking to your site from the search engines, chances are they’re finding you through longtail keywords. This free traffic is a huge bonus for your business, and understanding how to integrate longtail keywords better can help you do this. Here’s how you can integrate longtail keywords […]
12 Ad Copy Strategies That’ll Double Your CTR and Increase Your ROI
Most ads are a waste of money. If you’re using paid advertising as part of your marketing campaign, you need to be creative and strategic. Only then can you expect a great ROI in the form of brand awareness, leads, and potential customers for your business. I’ve compiled a list of 12 ad copywriting strategies for Google […]
Facebook Marketing: A Comprehensive Guide for Beginners
With over 2.74 billion monthly active users, Facebook is the world’s most popular social media platform. From a marketing perspective, there are many opportunities to engage with new audiences and expand your company’s reach. How do you capitalize on these opportunities? By devising a Facebook marketing strategy. For beginners, this can all seem a little […]
30 Content Marketing Tactics You Have to Try
Your business won’t succeed by doing the same thing as everyone else. Content marketing is powerful, but it’s also hugely competitive. If you’re just rehashing the same points as everyone else, you won’t get anywhere. Your business is unique and so is your audience. If you want to make the most of content marketing, you […]
The Easiest Way to Build Links
Link building sucks. It’s time consuming and hard. But as an SEO, you have no choice but to build links… assuming you want to rank on Google. So, today I am announcing a new Ubersuggest feature, that makes link building faster and easier. Here’s how… What is the easiest way to get links? What if […]
How to Promote Word-of-Mouth Referrals Through Paid Ads
Word-of-mouth marketing is one of the most valuable forms of advertising. After all, why wouldn’t you want customers to rave about your business to friends and family? Word-of-mouth referrals are great advertising for your brand and an enormous confidence booster for would-be buyers. From a potential buyer’s perspective, if your existing customers are happy enough […]
How to Use LinkedIn’s Social Selling Index Like a Pro
LinkedIn is a perennially underrated social media platform. It’s not always easy to quantify how effective you are on the platform though. Enter LinkedIn’s Social Selling Index. This handy metric tells you exactly how effective you are as a social seller while highlighting how you can improve. In this article, I’ll cover everything you need […]
Customer Satisfaction: Benefits, Examples & Importance
Customer satisfaction is crucial to the success of your business. No matter how innovative your product or competitive your pricing, if your customers are ultimately unhappy, they’re not going to stick around. As such, it’s no surprise 45.9 percent of businesses surveyed in 2020 named customer experience as their number one priority over the next […]
How to Create the Perfect Business Slogan
Have a favorite slogan? That catchphrase that just sticks in your head like a catchy tune. Sometimes it even has a little jingle or rhyming structure that adds some flair. You know it works because it stays with you. You remember it, and you remember the company it stands for. Does your brand need a […]
How to Use Google Alerts for PPC Research
With over 267 million individual visitors, Google is undoubtedly America’s most popular search engine. Why does this matter? If Google is the most popular search engine, you should be listing your PPC ads on it. What’s more, you should be tracking the most popular topics and keywords in your industry to better inform your PPC […]
The Marketer’s Guide To Medium
Are you searching for new audiences to tap into to grow your base? If you answered yes—and, let’s face it, all marketers are looking for new audiences—then you’ve come to the right place. The platform offers marketers a unique opportunity to further brand recognition and grow their follower base in a somewhat unconventional form. Part […]