Analytics Consulting

Your analytics should tell you everything.  Tools like Google Analytics are incredibly valuable for businesses. Once you’re setup, you’ll have everything you need to analyze your performance data properly. Instead, many companies have realized that their analytics tools have introduced a lot of unexpected problems.  They’re not getting the kind of value they need.  That’s […]

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10 Tips For Writing a Winning LinkedIn Headline

LinkedIn’s 690 million members include 180 million senior-level influencers, 63 million decision-makers and 10 million C-level executives.  Hence, there are a lot of influential people on LinkedIn that have hiring power and purchase power. Whatever you hope to achieve from using the network, you’ll want to make a good impression. Your headline is the first […]

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Episode 115 – The European Space Agency: Human and Robotic Exploration

Hear about human and robotic space exploration with Belgian nuclear physicist Philippe Schoonejans. He is the European Space Agency’s (ESA) team leader for the Sample Transfer Arm, one of the European contributions to the NASA-ESA Mars Sample Return program. This mission will use robotic systems to return samples from the surface of Mars to Earth. […]

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Adwords Consulting

Google AdWords can be both exciting and terrifying. If you get it right, AdWords could totally transform your business by driving high traffic, generating more leads and revenue, and boosting sales. But if you get it wrong, you‘ll end up spending thousands of dollars and get absolutely nothing in return. Let’s consider the following statistics: […]

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The Entrepreneur’s Guide of Outsourcing Work Without Losing Quality

No matter what industry you’re in, there’s always more work than time to do it. This means that there is always something lacking, always more work to be done, and new companies often fall behind their expectations and deadlines. One of the most insidious parts is that it leads to massive stress. According to business […]

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The 6 Step Guide to Writing Listicle Content

Regardless of how you feel about listicles, you’ve probably read a number of them. Listicles help present a large amount of information in small, easy-to-scan, numbered sections. List posts can cover all kinds of topics, from the more educational posts on HubSpot like “How to Create a Cinemagraph in 7 Easy Steps” to the clickbaity […]

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8 Tips to Developing Better Boundaries in Your Life

Boundaries have, for some time now, been elevated and promoted as a necessity to high-performance and productivity. By setting boundaries, people are allowed to focus on whatever they want and ensure a greater likelihood of achieving it. However, a life of boundaries, high-performance, and productivity are not solely for the Type-A high-achiever. Boundaries are for […]

PPC Consulting

You have developed a killer website and drafted an effective marketing strategy to generate leads and drive sales. So what next? Considering paid advertising offers a 200% ROI, it’s a no-brainer that your marketing strategy should incorporate the same. “But I have no idea where to start with Google ads – in fact, I don’t […]

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How To Use 3D Photos On Facebook For Your Business

Changing consumer behavior and evolving tech platforms require us to uncover new strategies to reach our customers. One trend that presents just such an opportunity is 3D photos on Facebook. Partially influenced by 3D technologies and mixed reality resurgence, 3D photos can help you capture attention and tell your brand’s story on Facebook. What are […]

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Why Removing Outdated Content Could Save Your Site

Deleting outdated content on your website can’t be good for its health, right? Don’t be so sure. Google cares just as much about the quality of the content you created years ago as it does about that new article you’re about to publish. Seriously. Reviving old content can boost rankings.   So can removing outdated content. […]

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