Make no mistake; content marketing is complex. How? It requires subject expertise, in-depth knowledge about your target audiences, an excellent strategy to guide its execution, and of course, exceptional copywriting skills. Last but not least, hands-on experience and consistency. Another thing to note: All these must go into the mix for you to drive positive […]
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190: {Biz Tip Friday} My Top 5 Business Productivity Apps
In this week’s Biz Tip Friday, I’ll be sharing my Top 5 business productivity apps. These are ones that many of you have never heard of but absolutely need in your business whether it’s for social media content, managing prospect flow, scheduling, comm…
Marketing Automation Consulting
Why aren’t more companies using marketing automation? A recent survey from Liana Technologies found that 60 percent of respondents said they didn’t know how to use marketing automation. They listed a lack of know-how as the main reason they weren’t adopting marketing automation campaigns. Half of those surveyed also listed a lack of strategy or […]
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Analytics Consulting
Your analytics should tell you everything. Tools like Google Analytics are incredibly valuable for businesses. Once you’re setup, you’ll have everything you need to analyze your performance data properly. Instead, many companies have realized that their analytics tools have introduced a lot of unexpected problems. They’re not getting the kind of value they need. That’s […]
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Episode 115 – The European Space Agency: Human and Robotic Exploration
Hear about human and robotic space exploration with Belgian nuclear physicist Philippe Schoonejans. He is the European Space Agency’s (ESA) team leader for the Sample Transfer Arm, one of the European contributions to the NASA-ESA Mars Sample Return program. This mission will use robotic systems to return samples from the surface of Mars to Earth. […]
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Local SEO Consulting
Local SEO sounds cool and all but can it really help you scale your business in 2020? The quick answers to these questions are Yes and Absolutely. Now the more in-depth answer depends on what your business needs. Do you sell offline? Are you looking to double the customers that walk in your store, office, […]
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188: {Biz Tip Friday} How to Create Content on Social Media that Attracts Leaders
Are you running nonstop on the ‘content treadmill?’ You’re hustling and bustling on social media…but it’s just not really translating into a growing team? Here’s the trap that most network marketers fall into… They do live videos (Facebook Live/Inst…
Adwords Consulting
Google AdWords can be both exciting and terrifying. If you get it right, AdWords could totally transform your business by driving high traffic, generating more leads and revenue, and boosting sales. But if you get it wrong, you‘ll end up spending thousands of dollars and get absolutely nothing in return. Let’s consider the following statistics: […]
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12 of the Most Common Signs You’re Not Ready to Be a Leader
Over the last 20 years, I have seen leaders do amazing things. A story that sticks out in my mind is a story of a missionary who served in Thailand. He went there believing that he could make a difference, yet there were obstacles that stood in his way, and he was persecuted for his […]
187: The Quickest Way to Consistent $5k Months in Your Business
If you’re working like crazy in your business, feeling totally overwhelmed and still not breaking through the $1000 or even the $500/month mark … I can almost guarantee it’s because you just don’t have the right plan in place. But here’s the good news….
How to Use Promoted Videos to Generate More E-commerce Sales
Organic and promoted videos serve multiple purposes for consumers in their increasingly multi-channel B2C journey. More than half of the participants said they switched between search and video channels (Google and YouTube) to make an informed decision about a purchase in a YouTube study. But it’s not just YouTube—Instagram’s video content consumption has shot up by […]
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The Importance of Motivation in the Concept of Sociology
All my childhood, I studied hard and got good grades because I was motivated to escape my mother’s disappointment and wrath on failure. Others in my class were motivated by their desire to excel and get into a good college. Still, others were doing it to maintain their social status and to be recognized as […]
The Entrepreneur’s Guide of Outsourcing Work Without Losing Quality
No matter what industry you’re in, there’s always more work than time to do it. This means that there is always something lacking, always more work to be done, and new companies often fall behind their expectations and deadlines. One of the most insidious parts is that it leads to massive stress. According to business […]
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Why You Need to Have a Meaningful Vision to Succeed
Do you feel lazy when you wake up every morning? Do you feel stressed and lack motivation to work? If this is happening to you, you lack a meaningful vision in your career, business, and life. Let me ask you a question, do you prefer to work in a small company that has no big […]
How to Use Instagram Live for E-Commerce Sales
Are you looking to boost your social media sales and get the most out of your digital storefront? Updates to Instagram Live have made it one of the hottest sales trends right now, and Instagram’s e-commerce features plus the high success rate of social media marketing have made digital sales easier than ever. If you’re ready to […]
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PPC Consulting
You have developed a killer website and drafted an effective marketing strategy to generate leads and drive sales. So what next? Considering paid advertising offers a 200% ROI, it’s a no-brainer that your marketing strategy should incorporate the same. “But I have no idea where to start with Google ads – in fact, I don’t […]
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How To Create A Marketing Calendar That Will Streamline Your Campaigns
If you’ve ever led a marketing team, you know it’s easy to get overwhelmed by tasks and plans. Numerous blog posts, social media marketing campaigns, and emails crowd your pipeline. But distractions and urgent issues get in the way, and when you check the clock, several hours have passed. It happens all the time: you miss […]
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Link Building Consulting
Despite how much SEO has evolved over the years, link building remains one of the most important components in order to rank well in search engines. It’s a simple concept: get as many quality and relevant websites to link back to your content. The difficulty however is in the execution, which involves various skills such […]
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How To Use 3D Photos On Facebook For Your Business
Changing consumer behavior and evolving tech platforms require us to uncover new strategies to reach our customers. One trend that presents just such an opportunity is 3D photos on Facebook. Partially influenced by 3D technologies and mixed reality resurgence, 3D photos can help you capture attention and tell your brand’s story on Facebook. What are […]
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Content Marketing Consulting
Make no mistake; content marketing is complex. How? It requires subject expertise, in-depth knowledge about your target audiences, an excellent strategy to guide its execution, and of course, exceptional copywriting skills. Last but not least, hands-on experience and consistency. Another thing to note: All these must go into the mix for you to drive positive […]
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The 6 Best Ecommerce Marketing Companies of 2020
Ecommerce is still growing. Statista says worldwide ecommerce sales will grow from 4.2 trillion in 2020 to 6.5 trillion by 2023. The worldwide pandemic and the growth of remote work continues to boost ecommerce growth. This is a huge opportunity for ecommerce companies that are ready for this change. Your ecommerce business will need help. […]
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