Launched in 2003, LinkedIn has become the most popular social network for professionals. With over 700 million users globally, it is now one of the biggest social media platforms. That’s why every brand should be using LinkedIn to grow their brand. One way to do that is by creating a LinkedIn newsletter. What Is a […]
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Inbound marketing isn’t easy. There are tons of strategies for driving more traffic. You can write more blog posts and e-books, leverage better keywords, and create a social media publishing schedule. To top it all off, inbound marketing trends shift almost as fast as SEO tactics. This means it’s harder and harder to stay on […]
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Unless you have your own server, you’ll need to go through a web host to get your site online. Think of it as renting space on a server to hold your website files. Instead of buying and maintaining a server on your own, your host takes care of all the backend stuff. If you don’t […]
Let’s talk about content marketing. How’s it doing in 2021? Where might it be headed this year and next? Is it still the king? Content marketing continues to flourish for one very simple reason: it’s what the people want. They don’t want intrusive banners, ads, and popups. They don’t want irrelevant messages and products that […]
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How confident do you feel about your digital marketing strategy? If you aren’t seeing the results you hoped for, this guide will walk you through a 21 day digital marketing challenge that will help you reach your digital marketing goals. A Digital Marketing 21 Day Challenge Whether you are a hardened digital marketing veteran or […]
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Video is a powerful marketing tool—it can drive traffic, leads, and (most importantly) revenue. In fact, 78% of video marketers say video directly increases sales. There are currently two ways to place videos on your landing pages or website—link or embed videos. While both help you leverage the power of video marketing, they can have […]
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If you’re looking to grow your small business in 2021 and beyond, you need to organize every aspect of your company. This can be difficult if your small business doesn’t have the cash or resources to put systems in place that lead to long-term organization. I know from personal experience that even if you’re using […]
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Despite global economic uncertainty, ecommerce continues to thrive and grow at a steady rate. More people are shopping online than ever before. Want to get in on the action? Creating an ecommerce website or online store is not that hard. You don’t have to know any technical or programming knowledge to get started. Finding success […]
You might not be aware of Discord. Or you may know about it, and you’re wondering what it has to do with marketers. After all, isn’t it for gamers? That was once the case, but not anymore. Discord has evolved considerably since its official 2015 launch. Once solely a tool for dedicated gamers, it is […]
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Local search visibility helps drive traffic, customers, and revenue. There are several ways you can improve local visibility. The first is to ensure your business listings are included on major listing sites like Google, Yelp, and Yahoo. The Importance of Business Listings How often do you see a business listing pop up on Google with […]
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With a reported 3.68 million active sellers on Etsy, it can be daunting to figure out how to ensure marketplace visibility. How will new customers find your store with thousands of similar offerings? How do you ensure your products appear in a prime position on the search list? The answer to these questions is simple: […]
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The thing about data is it helps you make better business decisions. But without analyzing it, you won’t really understand what needs to be done. Everyone has questions when it comes to choosing data analysis software. Why are there so many data analytics tools? Which one is worth your money? Can they actually help you […]
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The thing about data is it helps you make better business decisions. But without analyzing it, you won’t really understand what needs to be done. Everyone has questions when it comes to choosing data analysis software. Why are there so many data analytics tools? Which one is worth your money? Can they actually help you […]
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There are more ways than ever before to leverage digital AI for marketing funnel optimization, including responsive ads. In the early stages of digital marketing, if you wanted to find out whether a piece of ad copy was effective, you had to manually A/B test your ads across locations, ages, and demographics. This process could […]
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Your domain is what makes your website unique—it’s where your website lives on the internet and how visitors look you up. Registering a domain name is one of the first steps of building a website. While it usually costs money, I’ll show you how you can get one for free—and pick something that aligns with […]
Online shopping is hotter than it has ever been, and I don’t think it’s going to slow down. If you’re planning to start an online store, your timing couldn’t be better. Yes, a lot of people are trying to get into ecommerce right now, but that shouldn’t stop you. Many of the most successful online […]
If you’re like most business owners, you’ve invested resources in creating a Facebook business page that engages your customers. You may have spent years growing your following and building trust. What if something leaves your business page vulnerable to a Facebook hack? Here is what you need to know to protect yourself—and your business—from a […]
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If you’re like most business owners, you’ve invested resources in creating a Facebook business page that engages your customers. You may have spent years growing your following and building trust. What if something leaves your business page vulnerable to a Facebook hack? Here is what you need to know to protect yourself—and your business—from a […]
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It’s likely that social media marketing plays a vital part in your brand strategy. If that’s the case, you’re probably always on the lookout for new platforms and product features that enable you to interact with and engage your audience in different ways. This means you should know about Twitter Spaces. Hot on the heels […]
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It’s likely that social media marketing plays a vital part in your brand strategy. If that’s the case, you’re probably always on the lookout for new platforms and product features that enable you to interact with and engage your audience in different ways. This means you should know about Twitter Spaces. Hot on the heels […]
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